Digital Signage Expo Draws Hoteliers

The recent Digital Signage Expo drew a record number of exhibitors and registrations. Held at the Las Vegas Convention Center, it covered a broad spectrum of industries, including a heavy focus on lodging. More than 3,500 people attended the two-day event.

Many elaborate and interactive trade show booths displayed both hardware and software solutions specific for hotels looking to add or improve their digital signage offerings. The conference included seminars, live tours, workshops, roundtable sessions and theater presentations, many catering to the hotel industry.

The Gaylord Opryland in Nashville unveiled a digital signage program in November when the property reopened after massive renovations after floods forced it to close last May. The massive property now uses interactive digital signage to offer guests way-finding information and directions, outlet schedules and special event, area attraction and other general information.

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