Roundtree Visuals of Emeryville, Calif. has introduced a colorful Welcome Artwall as an information center for commercial real estate spaces. Integrating art with technology, its design can be used with any monitor, including a freestanding display.

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The Artwall is made of glass embedded with holographic film, which allows visitors to simultaneously see through the glass and view images floating across the glass panel.

The Artwall can be used in a shopping center, for instance, with an interactive touch screen directory to convey ads or news of events. A moving arrow directs potential customers to stores, saving the cost of printed material. The interactive program can be used on hardware installed indoors or outdoors.

Video clips and digital photos can be displayed on the Artwall, which relies on a template and uses the Internet, so content can be easily updated.