The Howard Hughes Corp. and its decision to expand and redevelop the existing Riverwalk Marketplace into an upscale outlet center have forced the smaller DAG Development to abandon its plans for a new outlet project, according to The Times-Picayune.
DAG Development, in a joint venture with Provident Realty Advisors, was planning to create a 400,000-sq.-ft. outlet center near a former Six Flags amusement park, the article reports. After potential tenants told DAG executives they would only be able to open in one outlet center in the area, the former tried to contact Howard Hughes about collaborating on the project, but received no response. This week, DAG told members of the New Orleans Industrial Development Board that the company wouldn't be able to compete with the Riverwalk Marketplace.