MTV is looking to make some noise in the original musical arena with "The American Mall."The project, from "High School Musical" producers Bill Borden and Barry Rosenbush, will premiere next year on the cable network, followed immediately by a release on DVD.
Bulgarian-born actress Nina Dobrev and Rob Mayes lead the ensemble cast of the musical, a romantic comedy-drama set at a mall that centers on high school graduate Ally (Dobrev), a singer-songwriter battling to save her mother's music store and to keep the boy she loves, Joey (Mayes), a musically gifted young janitor who fronts a garage band.
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