Industry jargon picked up at an RTKL Associates conference in October:
“Dead Cat Space”
Paris Rutherford, RTKL: An ugly, overlooked area that is a threat to security and a wasted opportunity.
“Bum Brush”
Paco Underhill, Envirosell Inc.: Women want to avoid physical contact in malls; big bags often help protect their space.
“Food Court Clique”
Dan Hess, Merchant Forecast: Store managers gather at breaks to discuss their thoughts on retail trends.
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