Tanger Outlet Centers' new marketing ploy is a customized “Bargain Hunters” SUV that will crisscross the United States for six months ending in October. Manned by a team of bargain-hunting guides, the SUV will stop at various community attractions in markets that are home to the REIT's shopping centers. A Tanger trivia game, a prize wheel and coupons and special offers will help spread the word in cities ranging from Philadelphia to Springfield, Mo.
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