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How Sprouts is Winning the Supermarket Game

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Our sister publication, Supermarket News, recently named Sprouts Farmers Market as the winner of its 2013 Retail Excellence Award, based on financial performance, store growth and innovative thinking. SN retail/financial editor Mark Hamstra goes in-depth into how Sprouts has "bested" other supermarket chains in today's competitive climate. According to his blog:

"Sprouts in many ways has positioned itself squarely in a “sweet spot” where health and wellness, local sourcing, organic and natural product, customer service, value and convenience all come together. Those are targets conventional operators are aiming for, but are approaching in different ways with varying degrees of success."

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Elaine Misonzhnik

Senior associate editor Elaine Misonzhnik has been writing for National Real Estate Investor since June 2006 and has covered commercial real estate for more than 12 years. She first became...
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