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Mall of America Promotes Expansion Via YouTube

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Mall of America is trying promote the expansion of the property in some interesting ways. For one, it's set up a Web site devoted to the expansion. That in itself isn't so unusual. A lot of retail real estate firms do that. More interesting is that it's circulating a video via YouTube about the expansion.

There's another URL in connection with the You Tube Video, that doesn't seem to have any content yet.

(Spotted at Retail Marketing 411)

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Elaine Misonzhnik

Senior associate editor Elaine Misonzhnik has been writing for National Real Estate Investor since June 2006 and has covered commercial real estate for more than 12 years. She first became...
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