In an effort to better serve you, our readers, I'd like to tell you a little about the hard-working editorial team at Shopping Center World.

Getting to know us and who to contact for help with certain sections of the magazine will make life easier for everyone.

So let's start with associate editor Brannon Boswell (brannon_boswell@intertec.com). Brannon holds a degree in journalism from the University of Alabama. He cut his trade journalism teeth at AutoInteriors magazine, a publication devoted to designers and engineers in the global automotive industry.

For Quick Hits, Development Digest, Center Profiles and Entertaining Places, Brannon will take care of your press releases, mail and faxes.

Assistant editor Joel Groover, (joel_groover@intertec.com) is a 1993 graduate of the Henry W. Grady College of Journalism at The University of Georgia. In his years at Georgia newspapers, Groover covered politicians (as a legislative reporter for The Macon Telegraph), dead people (as an obituary writer for The Atlanta Journal-Constitution), and criminals (as a cops reporter for The Marietta Daily Journal.) Now he's on to shopping centers.

For Transactions, Cyberbeat, and all the news that's fit to print in our Technology Edge section, Joel will handle your press releases, mail and faxes.

Assistant editor Erika Hutton (erika_hutton@intertec.com) graduated from the University of Georgia with a degree in journalism and is an avid photographer. She learned the retail ropes firsthand as a store manager with Abercrombie & Fitch in Atlanta.

The sections of SCW for which Erika is responsible include Store Fronts, Retail Design Trends, New Leases and Retail Report.

In addition to hiking, drumming and brewing his own beer, assistant editor Rob Johnson (rob_johnson@intertec.com) is known for his skill on the harmonica.

A graduate of Tulane University, Johnson joins SCW from the journalism master's degree program at UGA.

Rob's your man if you need help with any of the following segments of SCW: Industry Pros, Lease Language, Specifiers Guide or Stock Scoreboard.

Paula Stephens (paula_stephens@intertec.com), our special projects editor, is an industry veteran with 30 years of publishing experience. Paula handles SCW's special advertising supplements.

Our mailing address is: Shopping Center World, 6151 Powers Ferry Road, NW, Atlanta, GA 30339.

Faxes directed to the editorial department should be sent to (770) 618-0348. To ensure the fax is delivered, please include the name of the magazine and a contact name.

I hope this information will prove to be of help as we strive for continued editorial excellence.