NEW YORK CITY—American Icon has signed a lease for its second Manhattan location at 277 Fifth Avenue between 29th and 30th Streets. The retailer has been operating a store at 360 Broadway since June 2011.

American Icon’s new 2,300-sq.-ft. store features 23 ft. of frontage on Fifth Avenue and flagpole signage that is visible along Fifth Avenue from the Flatiron to the Empire State Building, which is situated just blocks from the site. The store, which includes ground-floor selling space and an additional 1,000 sq. ft. of storage on the lower level, is located in one of the most heavily trafficked areas of the city and is surrounded by co-tenants, including Starbucks, Jamba Juice and Ben Jacks Steakhouse.

Winick Realty Group LLC managing director Hal Shapiro represented both the tenant and landlord Mirsal LLC in this long-term lease transaction.